Skip to main content

Filming Blog: Nike Gone Wrong

          So, yesterday I started filming my Nike commercial and as expected things didn't really go according to plan. It was raining really bad and certain areas were flooding to dangerous measures so my original actors didn't show to the park. I got to the scene late and my co-partner Nishayla couldn't come with me that day anymore. So while everything is falling apart I was doing my best to find modifications for my film since everyone ended up busy and unable to help me anymore. I was able to get two people that I picked up myself to be in the film. 

            I realized that even though its raining I can still film in this weather. The reason being that it allows a certain message to be portrayed in the commercial. So using my imagination I was able to pull together a few last minute things and since one of the actors didn't own anything from the Nike brand I made a small modification that allowed two different brands to coexist in my commercial. The two brands I choose were Nike and Under Amour. I would have left it alone had the logo not been so visible but I was able to recognize it on one of my actors shirts while I was editing.

          This specific segment I couldn't refilm on short notice so I modified the film to suit him and made adjustments. These two had a hard time staying in character so I just shot in takes and muted the sound. I plan to do a voiceover or add music in the commercial to make it interesting while the commercial goes on. Each actor put in great effort and made things easier for me by suggesting things and movements I could use since it was raining. We tried to shoot one scene and it didn't go to well one of the actors ended up hurt but he was okay in the end. This made us realize that for certain parts we had to be careful and find a way around our predicament. 

         I honestly have to give these two boys credit for helping me film on such short notice for them. Actor 1 his name is Zuhri he was the main character, because he was the one with the most Nike owned clothes. Actor 2, Toni was the one who helped me adjust the camera and focus it to help get the shots I wanted. He also helped in getting things to kind of stay on task with the storyboard that I was planning to follow. Without these two I feel as though this commercial would have been a huge fail for me. I was able to get a small glimpse of what some directors go through when they plan the stage and everyday life problems stand in the way of progress.

   . So please enjoy the small clip that shows the fall accident of actor 1.




Comments

Post a Comment

Popular posts from this blog

Production blog: Multiple Exposure discovery

    So its been a while since the last update and things haven't gotten very far but there are some positives that have happened. We were able to pick a location that satisfied most of our needs with out the hassle of needing permission to film and be on park grounds. We thought to see if we could find more actors but it was harder than expected. Seeing as everyone would have to have their own transportation and our filming would have to fit into someone else schedule. This made it harder on us but we kept searching.       So we had someone but the plans ended up changing when that person was no longer available. We understood that sometimes circumstances change. So, now we are all just planning a day to set up and film. This consist of making sure we have the camera set and all phones charged. Also having battery packs for the camera ready.       We definitely can't forget mask for covid-19 protection. An lastly, its key to having a fir...
Post a Comment
Read more

Commercial Blog: Nike Vs. Under Amour Grand Finale

 I thought I would be fine using the Nikkon D3200 camera as this laptop has an SD card slot but the problem I had was that my SD card didn't fit in the slot. During my editing is when I realize that I have another clothing brand appearing in the finished ad. So I took the opportunity the next day to tweak the film so that it finally shows the images of both brands in one to let others know that this is a collaborative promotion. The reason is that it allows a certain message to be shown in the ad. So from my imagination I was able to sum up a few last-minute moments and since one of the actors doesn't own anything from the Nike brand I made a little tweak to allow two different brands to co-exist in my ad.       The two brands I choose are Nike and Under Amour. I would leave it alone if I don't see the logo but I can recognize it on one of my actor's shirts while editing. I plan to dub or add music to the ad to make it fun while the ad continues. Each actor put ...
Post a Comment
Read more

Genre Research: Romance & Drama

Romance is defined by intimate relationships. In some cases, there may be a twist but at the end the main point in films is about the pursuit of love. Romance is not only its own genre but can also be seen in other genres such as thriller, Comedy, Drama, etc. Common lighting usually seen in romance includes high key lighting in which makes the seen more cheerful due to the brightness and warm colored lighting to create an inviting and mellow mood. A close up shot is an example of camera angles that are seen in films.  It allows the audience to examine the characters face to see their feelings and emotions. Another common camera angle seen in romance films are over the shoulder shots. It captures the face expressions and body language. Common sounds heard in romance movies are usually diegetic and non diegetic. For example, a musical that has romance incorporated into it includes singing and it helps exaggerate the feelings the characters may have.  Sometimes there may be a sou...
Post a Comment
Read more